The video opens with the words of Carlow's famous son George Bernard Shaw:
You see things; and you say 'Why?' But I dream things that never were; and I say 'Why not?'
A number of locally based businesses feature in the new video including Aboretum, Codd Mushrooms and MSD all promoting the benefits of doing business in Carlow.
The star of the show though is the majestic Carlow countryside with wonderful aerial footage of the county featuring throughout the 1.27min video.